01

Identify questions that interrupt a purchase

Review product, delivery, return, payment, compatibility, and option questions that appear before checkout. The assistant can address an information gap only when an approved source contains the answer.

02

Connect each answer to a useful action

Use real product links, option information, policy destinations, clarification questions, and configured commerce actions. Avoid urgency, discounts, or availability claims that are not present in current store data.

03

Do not trade accuracy for a conversion claim

If data is missing or contradictory, state the limitation or notify a person. A confident unsupported answer can create returns, complaints, and support work even if it keeps a visitor in the flow.

04

Measure assisted journeys against a baseline

Track answer engagement, product and policy clicks, cart actions where configured, unresolved questions, and downstream conversion in the business’s analytics. AiRep24 can support the journey but cannot guarantee a conversion uplift.